Advertising Comparison; 125 Exchange

I know I promised this and after I have tried a few programs I am ready to give my thoughts on them.

I signed up for Spot and 125 exchange. Both ad networks give you impressions based on the amount of impressions and clicks you send others. The first that I will review is 125 Exchange.

125 Exchange

This program starts you out with 5000 free impressions to use comparing to 3 different ads that you submit. The goal is to see which ad performs the best. While you are using the free impressions ads are running on your site earning you more impressions (if those ads get clicked). The ratio for clicks is 3/2. So if you get three clicks from your site to the site for the ad running on your site then you will get two clicks in return. This is more free advertising for you. In this whole process you don’t pay a dime, your ad runs free on other sites and you never do a thing. This service is intended for established blogs so don’t plan on trying to join with some MFA site or a landing page trying to hawk the latest SEO strategy. It is designed to bring quality traffic to your site.

Using The Service

To start with you need to go to 125 Exchange and sign up. Then you will be queued to submit three ads. Now these ads will be the key to your campaigns success so you will need catchy ads that accurately reflect your site, if you have a picture of a beautiful woman and your site is about search engine optimization then you may get clicks but you will also incur a higher bounce rate when the reader doesn’t find what led them to the site. Once you have completed that you will place the ad code on your site. At this point you will wait to have your ads approved, the turn around is fairly fast and soon you ad will start showing up on other member sites. The free impressions are doled out at a rate of 75 per day so those first 5000 will last you a little while.

Thoughts So Far

At this point I have been with the program for a month. I have received 2659 impressions and 11 clicks. I have analyzed my Google Analytics and the bounce rate for the clicks received is low. I will be experimenting with new ads as time goes to see if I can get my CTR (click through rate) up. As far as customer service goes, if you send a a message using their messaging system you will get a quick response. I like this service and I plan on putting it on this site soon. Just in case you were wondering I am using it on JT Music Review right now so that I could see how the service performed.

I will be doing a review on the other service soon so keep on checking back for updates.

Thanks for reading,

James Terrell